Raid your cupboards ‘for good’

Online marketplace growing social generosity

New online social enterprise Chooza, is calling for Kiwis with lockdown time on their hands to raid their cupboards, clean out their garage and bring new life to unused or unwanted items – and sell them for a good cause.

“In these increasingly challenging times New Zealand charities need even more support. We want to start a revolution of generosity that Kiwis are renowned for,” says Chooza founder, Stephen Moon. invites individuals and businesses to donate items to sell, with the funds from each sale going directly to the charity selected by either the seller or buyer.

Kiwi businesses like Farro, Les Mills, Hunting & Fishing and The Wine Auction Room have listed items featuring their own products and services, with the proceeds of each sale going to several major New Zealand charities that have already signed up – including Big Buddy, Huntington’s Disease, Child Fund, Prostate Cancer Foundation and Mike King’s The Key to Life.

Chooza aims to change buying and selling as we traditionally know it, helping New Zealanders to support more registered local charities too, including schools, churches, and sports clubs.

“Buyers feel good knowing that the proceeds of their purchase have gone to a good cause,” says Moon.

“Giving makes people happy, or as the authors of the World Happiness Report put it, ‘generosity is clearly a marker for a sense of positive community engagement and a central way humans connect with each other.  Our goal with Chooza is to create an organisation that betters our society.”

Moon is encouraging people who have anything to sell to list their items on Chooza and “trade online for good”.